1. Google Analytics Accessing Google Analytics is pretty straightforward, you install the HTML code on your website and you get all the valuable SEO metrics to measure your website’s ranking and performance. It shows real-time data on your site’s visibility and performance that gives better insights to improve online presence. Below are few key points highlighting how Google Analytics can
Google Ads/PPC was launched back in 2000 as ‘Self-Service Advertising Program’ and since the time, it has changed online/internet marketing forever. And not even a decade later, Google was making a over $42 billion in revenue off of its advertising program. Today, Google Ads is the biggest and most extensively used online advertising network in the world, and millions of
Google’s continuous developments in intelligence has made search engine optimization (SEO) practices pretty outdated but there are businesses that remain anchored in obsolete practices. They are fixated on conventional practice of optimizing their pages with a single keyword as the primary focus. They often fail to realize with the progress of Google’s natural language processing (NLP) abilities, past SEO practices